Privacy Policy

This Privacy Policy describes how unityhue.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual as “Personal Information.” See the list below for more information about what Personal Information we collect and why.

Device Information

  • Examples of Personal Information collected: Version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.

  • Purpose of collection: To load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.

  • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.

  • Disclosure for a business purpose: Shared with our processor Shopify and third-party analytics services such as Google Analytics.

Order Information

  • Examples of Personal Information collected: Name, billing address, shipping address, payment information (including credit card numbers, PayPal, Apple Pay, and Google Pay), email address, and phone number.

  • Purpose of collection: To provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, provide invoices and order confirmations, communicate with you, screen orders for potential risk or fraud, and, when in line with your preferences, provide you with marketing and promotional offers.

  • Source of collection: Collected from you.

  • Disclosure for a business purpose: Shared with our processor Shopify, payment gateways (such as PayPal and Stripe), shipping and fulfillment services, and fraud prevention partners.

Customer Support Information

  • Examples of Personal Information collected: Any information you provide when contacting customer support.

  • Purpose of collection: To provide customer support.

  • Source of collection: Collected from you.

  • Disclosure for a business purpose: Shared with our customer service platform and support providers.

Minors

The Site is not intended for individuals under the age of 18. We do not knowingly collect Personal Information from children. If you are a parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you. For example:

  • We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: Shopify Privacy Policy.

  • We use Google Analytics to understand how our customers use the Site. You can read more about how Google uses your Personal Information here: Google Privacy Policy.

  • We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful requests for information we receive, or to otherwise protect our rights.

Behavioural Advertising

We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

  • We use Facebook Ads and Google Ads for remarketing purposes.

  • We collect and share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners.

You can opt out of targeted advertising by:

Additionally, you can opt out via the Digital Advertising Alliance’s opt-out portal: DAA Opt-Out.

Using Personal Information

We use your Personal Information to provide our services to you, which includes offering products for sale, processing payments, shipping and fulfilling your order, and keeping you up to date on new products, services, and offers.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information.

Your Rights

If you are a resident of California, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. To exercise these rights, please contact us at the address below.

Cookies

We use cookies to optimize your experience on our Site and to provide our services. Some cookies are necessary for the functioning of the store, while others are used for analytics and marketing.

You can manage cookies through your browser settings. For more information on how to block or manage cookies, visit All About Cookies.

Do Not Track

Please note that we do not alter our data collection and usage practices when we detect a Do Not Track signal from your browser.

Changes

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.

Contact

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at support@unityhue.com or by mail at:

Unity Hue
Charlotte, North Carolina
United States

Last updated: 01/29/2025

If you are not satisfied with our response to your complaint, you have the right to lodge a complaint with the relevant data protection authority.